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‘Women need more support so they can sustain breastfeeding say midwives’

9 September, 2016

‘Women need more support so they can sustain breastfeeding say midwives’

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Increasing the UK's breastfeeding rates could save the NHS £40 million a year, that’s according to Swansea University Professor Dr. Amy Brown.

The academic is due to address the British Science Festival* tomorrow (Thursday September 9th) which takes place in Swansea.

Dr Brown has citied social pressures as one of the main factors affecting the low levels of breastfeeding in the UK and is calling for greater support for new mothers to start and continue breastfeeding.

Commenting, Janet Fyle professional policy advisor at the Royal College of Midwives (RCM) says; “There has been significant and reliable evidence produced over recent years to show that breastfeeding has important health advantages for both baby and mother. The RCM believes that breastfeeding is the best way to get the baby off to a good start in life and has a positive impact on mother- baby relationships and bonding.”

“Developing a culture of positive support for breastfeeding women right across society is the key to enabling them to initiate and sustain breastfeeding, while educating the wider public through campaigns is also has an important role to play.However, we must remember to ensure that women have access to skilled advice and support to help them to initiate and sustain breastfeeding.”


Notes to editors:

Dr Brown will be discussing her breastfeeding research at the British Science Festival at Swansea University on Friday 9th September 1pm – 2 pm at Lecture Theatre L, Faraday Building.

For information on this research contact  Swansea University Public Relations Office, Tel: 01792 513022


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