• Call us now: 0300 303 0444
  • Call us now: 0300 303 0444

You are here

Maternity Support Worker Month

Maternity Support Worker Month

"The RCM - Supporting Support Workers"


The Royal College of Midwives is pleased to announce MSW Month which will be launched at this year’s RCM Conference and take place throughout November 2017.

Our month of activity and celebrations sets out to encourage all RCM Branches, our Workplace Reps and our members to work together to host local MSW focused events during the month of November.

Celebrating the Support Worker Role…

We want Support Workers in Maternity to be seen as an integral part of the Maternity Team as well as our Union and Professional Organisation.

The RCM welcomes Support Workers including MSWs, HCAs, MAs, Community Support Workers, Nursery Nurses or those in Clerical or Administration Roles in Maternity into membership and to get more involved in our organisation. You can find out more information on our MSW Category of membership here.

This will be an opportunity for us to celebrate the role and encourage many more Support Workers to join us and be part of our growing RCM membership of Support Workers in Bands 1-4.

How are you celebrating MSW Month?

Our Members, Branches and Workplace reps are planning activities to take place during November to celebrate the Support Worker role in the Maternity setting: this could be a study day, MSW Awards Ceremony, recruitment event, tea party or community event.

Some examples are:                                                              

Medway RCM Branch

- are running an MSW, non-clinical workers and Ward Clerks celebration evening and are promoting this with a fantastic event poster. All of the Support Workers in Maternity will receive a personal invite to the event as a thank you for all the wonderful work they do.



Homerton RCM Branch

-  have ordered these fantastic

I ♥ my MSW mugs to celebrate

their Support Workers during MSW Month

East Lancashire RCM Branch – have decided to have a large display board in the main entrance of their unit with two sides. What “We Love About MSWs” and “What We Love About Being An MSW”. The idea being that Midwife colleagues will fill one side with post it’s about why they love MSWs and MSWs will fill the other with why they love this job role. The board will be present the whole of November to grow with positive messages and for the public to recognise this essential maternity services role.

Let us know if you want us to share your idea’s here and do make sure you get involved and help make this high profile month of activity a success.

Win £250 in the MSW Photo Competition!

How to enter: Send your best photos of your events during MSW Month with the subject line 'MSW Photo Competition' and stating your Branch or Trust. We will be judging and awarding prizes for events demonstrating the best use of the RCM “MSW” branding.

The prize: £250 towards Branch funds in each region and country

Date: Nov 1st 2017 to Nov 30th 2017. 

Email entries to: mswmonth@rcm.org.uk 

The full competition terms and conditions are here.  


Please make sure you... Register your event here in order to be eligible and during November please send us the details with photos to mswmonth@rcm.org.uk

RCM Maternity Support Worker Celebration Event on 28th November 2017

This Free Event is to celebrate the role of Maternity Support Workers whatever their job title.

See details of activities on our MSW Celebration Event Poster and book your place here                                                                        

Get Social Media Active!

We’ll be asking our members to be active on social media to tell the world of Maternity (and beyond) that “I ♥ being a Support Worker in Maternity because…”

Email your photos to mswmonth@rcm.org.uk and we will share them on our official RCM Instagram account!

We’ll be using the following hashtag to promote our events and local workplace activities and to acknowledge the support we offer to MSWs throughout the month of November.



Our brand new MSW Recruitment Leaflet can be downloaded here

Click here and download your 'I ♥ Materntity Support Workers because...' placard - use this across social media and make this campaign go viral!

Click here to download your 'I ♥ being a Maternity Support Worker because....' placard - Tell us why you love your job

A Guide for Branches, MSW Advocates and WPRs for getting active and planning events can be downloaded here.

Stuck for ideas? Our events and messaging ideas generator can be downloaded here.

Stuck for ideas on how to decorate your event? Download our MSW Month Bunting template here.

Download our MSW Month Events Template Poster here.

The attendance list for events (so we can follow up non-members with joining information) is available here.

Our MSW Recruitment Presentation here can be used to promote the benefits of joining RCM and what we do for MSWs.

Workplace Reps and Branches can order promotion materials on our Storefront, information here.

You can download information and resources on Maternity Support Worker membership here:

Stuck for ideas? Our events and messaging ideas generator can be downloaded here.

For more information please contact us on mswmonth@rcm.org.uk or speak to your National/Regional Officer or Organiser.